Privacy Notice
Last updated: 04/05/2026
Table of Contents
- Scope of this Privacy Notice
- Who we are
- Personal information we collect
- Website visit and technical data
- Newsletter and email sign-up
- Cookies and similar technologies
- Service providers
- Shopify infrastructure
- International processing
- Retention
- Your choices and rights
- Children
- Updates
- Contact
1. Scope of this Privacy Notice
This Privacy Notice applies to the America / International showcase region of our website. This region is intended as an informational storefront only. We do not sell products, process orders, offer checkout, process payments, or arrange shipping through this region.
If you access a region of our website where online sales are available, a separate regional privacy policy may apply.
2. Who we are
This America / International showcase region is operated for the US market by GTI USA, LLC. The underlying Shopify store infrastructure is administered by GTI GmbH, Germany, as part of the same corporate group.
For privacy requests relating to this America / International showcase region, you may contact:
GTI USA, LLC
161 Atwater Street
Plantsville, CT 06479
United States
Email: info@maxler.com
Phone: +1 860 863-5176
Technical website and platform administration may also involve:
GTI GmbH
Königsallee 92a
40212 Düsseldorf
Germany
Email: info@maxler.com
3. Personal information we collect
Because this website region is a showcase only, we collect limited personal information.
| Category | Examples |
|---|---|
| Technical information | IP address, browser type, device information, operating system, log data, pages viewed |
| Email sign-up information | Email address and, if provided, name or communication preferences |
| Cookie and analytics information | Cookie IDs, device identifiers, website usage information, approximate location |
| Communication information | Information you send to us if you contact us by email or another contact channel |
4. Website visit and technical data
When you visit our website, we may automatically collect technical information that is necessary to display the website, maintain security, prevent abuse, and improve website performance.
This may include:
- IP address;
- date and time of access;
- browser type and version;
- operating system;
- referrer URL;
- pages visited;
- technical log data.
5. Newsletter and email sign-up
If you sign up to receive emails from us, we process your email address to send you newsletters, product updates, brand updates, promotions, and other marketing communications.
We may use Mailchimp or another email service provider to manage and send email communications.
You can unsubscribe at any time by using the unsubscribe link included in our emails or by contacting us at info@maxler.com.
Our marketing emails will identify the sender, use non-misleading subject lines, include a valid physical mailing address, and include a clear unsubscribe mechanism.
6. Cookies and similar technologies
We may use cookies, pixels, tags, local storage and similar technologies to operate the website, remember preferences, understand website performance, and measure marketing activity.
Depending on your location and our website configuration, we may use:
- necessary cookies for website security and functionality;
- analytics cookies to understand website usage;
- marketing pixels to measure campaign performance;
- region or language tools to show the correct regional version of the website.
Where required, we ask for your consent before using non-essential cookies or similar technologies. You may change your cookie preferences through the cookie settings available on the website.
7. Service providers
We may share limited personal information with service providers that help us operate the website, manage email communications, maintain security, and measure website performance.
These may include:
- Shopify for website and storefront infrastructure;
- Cloudflare for website security, performance, and content delivery;
- Mailchimp for newsletter and email marketing management;
- Google Analytics 4 for website analytics, if enabled;
- Google Tag Manager for tag management, if enabled;
- Meta Pixel, TikTok Pixel, Twitter/X Conversion Tracking, or Google Ads for marketing measurement, if enabled and where permitted.
We do not use service providers in this region for online checkout, payment processing, order fulfilment, warehousing, or shipping, because this region does not sell products online.
8. Shopify infrastructure
The website uses Shopify as part of its technical storefront infrastructure. Although this America / International region does not process online sales, Shopify may process limited technical data needed to operate the storefront, maintain security, display product and brand content, and support regional website functionality.
The Shopify store infrastructure is administered by GTI GmbH, Germany, as part of the same corporate group. For US market-related privacy requests, you may contact GTI USA, LLC using the contact details provided in this Privacy Notice.
9. International processing
GTI USA, LLC is based in the United States. Technical website and Shopify infrastructure administration may involve GTI GmbH in Germany and service providers located in other countries.
If you access this website from the United States or another country, your personal information may be processed in countries other than your country of residence, including the United States, the European Union, and other jurisdictions where our service providers operate.
Where required, we use appropriate safeguards for international data processing and transfers.
10. Retention
We keep personal information only for as long as reasonably necessary for the purposes described in this Privacy Notice, unless a longer retention period is required or permitted by law.
| Data type | Typical retention |
|---|---|
| Technical logs | Short-term, unless needed for security or legal purposes |
| Email subscription data | Until you unsubscribe or request deletion, unless retention is required for compliance purposes |
| Cookie consent records | As long as needed to document your preferences |
| Contact requests | As long as needed to respond and keep appropriate business records |
11. Your choices and rights
Depending on your location, you may have certain privacy rights, such as the right to request access, correction, deletion, restriction, or information about how your personal information is processed.
You may also:
- unsubscribe from marketing emails at any time;
- change cookie preferences through the cookie settings on the website;
- contact us to ask questions about our privacy practices.
To submit a privacy request, contact us at: info@maxler.com.
12. Children
This website region is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13.
13. Updates
We may update this Privacy Notice from time to time if our website, tools, service providers, legal requirements, or data practices change.
The current version is available on this website.
14. Contact
If you have questions about this Privacy Notice or our privacy practices for the America / International showcase region, please contact:
GTI USA, LLC
161 Atwater Street
Plantsville, CT 06479
United States
Email: info@maxler.com
Phone: +1 860 863-5176
For technical website and Shopify infrastructure administration, the following group company may also be involved:
GTI GmbH
Königsallee 92a
40212 Düsseldorf
Germany